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The leaders who go furthest
know they can't go alone.

The smartest thing a leader can do is have someone in their corner who’s already been where they’re headed.

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Been there.

At a certain level of scale, the decisions carry more weight, the blindspots get bigger, and the cost of figuring it out alone is paid by everyone around you.

I spent a decade as an executive in luxury hospitality before co-founding and scaling Tender Greens from a single restaurant in Los Angeles to a $100 million, 1,200 person brand, named one of the ten best restaurant chains in the world by Condé Nast and one of the 25 most innovative consumer brands by Forbes. We built it on patient growth, values-centered culture, and a committed plan that got us there a year ahead of schedule.

Today I work with leaders and founders at inflection points, across industries and stages, helping them develop the instincts and perception to see around corners before problems arrive and to lead with clarity under pressure. Most clients come through referral from other executives, investors, and advisors.

Working together.

I don’t use long-term contracts. I rely on compounding value. The work should feel like relief, not another obligation. Most clients stay because the clarity we build becomes part of how they lead.

Executive Coaching

For senior leaders who want to get better at how they lead, not just what they know. A confidential partner for the decisions, relationships, and pressure that come with more scope and visibility.

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Founder & CEO Coaching

For founders and CEOs carrying decisions no one else in the company can share. A confidential thinking partner from someone who's built, scaled, and exited a company himself.

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Leadership Development

For companies whose growth is outpacing their bench. Individual and team development built around real decisions, not a course, a curriculum, or a completion certificate.

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Leading Change & AI

For leadership teams navigating AI adoption or a leadership transition. The technology is rarely the hard part. The human side is where change actually gets decided.

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The book.

Ten Year Plan is an honest, human account of what building a business actually looks like. What worked, what didn’t, and what it cost.

No formulas. No performance. Just the truth.

“This is a business book for anybody who wants to make a difference.” – Chip Conley, Founder Modern Elder Academy

“With value for entrepreneurs across all organizations.” – Danny Meyer, CEO Union Square Hospitality Group

“Ten Year Plan rivals books from industry legends and will be equally as impactful to the next generation of business leaders.” – Jesse Konig, Verified Reader

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Discretion is the baseline. Results are the proof.

“Working with David gave me clarity, confidence, and practical direction at a crucial moment in my founder journey. His insight came from real experience, not theory, and made an immediate difference. He challenged my thinking, encouraged me in a way I hadn’t experienced before, and gave me a simple assignment that materially moved my business forward.
A.P.Founder & CEO
“Stepping into a senior leadership role at a fast-moving creative company was daunting. David quickly became a trusted sounding board. He listens deeply, gets to the heart of issues, and draws on real-world experience. With his guidance, I’ve built clearer processes, stronger relationships, and a more confident, balanced way of leading.
P.M.COO/CFO
“David guided me from founder-doer to CEO by helping me build processes, empower my team, and sharpen my focus. At the same time, his calm, values-based approach helped me stay confident in my instincts during fundraising and growth. Having someone who’s been through operations and capital raising himself, and validated my gut from real experience, is incredibly powerful. The result for me was faster execution with less panic and more conviction.”
D.G.Founder & CEO
“We needed our management team to have a trusted advisor as we entered the next phase of growth with a new partner. David’s balanced approach brought trust, collaboration, and new perspective to the team — and peace of mind to the board.”
J.S.Managing Partner
“David took two skeptical groups and helped us come together in a meaningful way. We explored what was working, what wasn’t, and learned how to engage with each other honestly and productively. Beyond solving immediate issues, it helped us clarify the kind of company we want to be and the principles that will guide us forward.”
R.O.Chief Development Officer
“Working with David gave me clarity, confidence, and practical direction at a crucial moment in my founder journey. His insight came from real experience, not theory, and made an immediate difference. He challenged my thinking, encouraged me in a way I hadn’t experienced before, and gave me a simple assignment that materially moved my business forward.

A.P.

Founder & CEO

“Stepping into a senior leadership role at a fast-moving creative company was daunting. David quickly became a trusted sounding board. He listens deeply, gets to the heart of issues, and draws on real-world experience. With his guidance, I’ve built clearer processes, stronger relationships, and a more confident, balanced way of leading.

P.M.

COO/CFO

“David guided me from founder-doer to CEO by helping me build processes, empower my team, and sharpen my focus. At the same time, his calm, values-based approach helped me stay confident in my instincts during fundraising and growth. Having someone who’s been through operations and capital raising himself, and validated my gut from real experience, is incredibly powerful. The result for me was faster execution with less panic and more conviction.”

J.S.

Managing Partner

“We needed our management team to have a trusted advisor as we entered the next phase of growth with a new partner. David’s balanced approach brought trust, collaboration, and new perspective to the team — and peace of mind to the board.”

D.G.

Founder & CEO

“David took two skeptical groups and helped us come together in a meaningful way. We explored what was working, what wasn’t, and learned how to engage with each other honestly and productively. Beyond solving immediate issues, it helped us clarify the kind of company we want to be and the principles that will guide us forward.”

R.O.

Chief Development Officer

If any of this sounds familiar, you already know it’s worth a conversation.

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